Charles Schwab wants to launch spot Bitcoin trading in April 2026
Last Updated on 20 April 2025 by CryptoTips.eu
Charles Schwab, one of the largest asset managers in the U.S., is going all-in on crypto. CEO Rick Wurster has announced that the company plans to offer direct Bitcoin trading to clients by April 2026.
With this move, the publicly traded financial giant, which manages over $10 trillion, is finally entering the world of spot crypto. And it’s not doing so lightly: a massive increase in visits to Schwab’s crypto site indicates serious interest.
According to Wurster, traffic to their crypto portal surged by as much as 400 percent. Notably, 70 percent of those visitors are not existing clients. That signal is clear enough for Schwab to take action, as revealed in an in-depth interview with RIA Biz.
From cautious to full throttle in one year
Since Wurster took the helm in 2025, Schwab has gradually opened up to crypto. In earlier interviews, he admitted he didn’t own any Bitcoin, later calling it “stupid” that he never got in. Now the tide seems to have turned. During the recent Spring Business Update, he said: “We’re on the right path. Our goal is to enable direct spot crypto trading within twelve months.”
Schwab CEO expects to launch direct spot crypto trading w/in next 12mos…
— Nate Geraci (@NateGeraci) April 19, 2025
As I’ve said numerous times in past, spot crypto trading will be table stakes for every major brokerage.
via @RIABiz pic.twitter.com/SBtq1bwjcC
Still, Schwab continues to warn about the risks of crypto on its website. They even mention the possibility of a total loss in value. But Wurster understands: if clients want to invest in something risky, they’d rather do it through a trusted crypto platform.
Traditional giant partners with Trump startup
The timing is no coincidence. Since Donald Trump’s re-election, the political climate around crypto in the U.S. has clearly relaxed. Schwab is smartly capitalizing on that. In January 2025, it partnered with Trump Media & Technology Group to launch Truth.Fi together. That platform aims to be an alternative to traditional banks, including ETFs, crypto, and other investments.
Thanks to that partnership and the expected support from Washington, Schwab is counting on a smoother regulatory path. And that’s exactly what’s needed to make spot Bitcoin trading a reality.
Bitcoin above $85,000
At the time of writing, the Bitcoin price stands at $84,700. That’s a 0.53 percent increase compared to the previous day. For the first time in a week, BTC remains stable above the 85K mark. Schwab’s announcement could further boost that momentum, especially now that other major players are also eyeing spot crypto.
Schwab’s move seems to mark the beginning of a new chapter, where traditional financial giants no longer see crypto as a hype, but as a serious pillar of the future financial system.